Resume
Professional Experience
June 2024 - August 2024
Public Relations + Affiliate Marketing Intern
Power Digital Marketing
New York, NY
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Pitched 150+ journalists weekly at trade and consumer outlets using Muck Rack; secured placements in Glamour, AOL, and SheKnows, boosting client visibility across fashion, wellness, and food & beverage sectors.
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Developed targeted media lists and coordinated influencer/press mailers to help clients reach new demographics; supported a men’s grooming brand in designing consumer strategies targeting women to drive brand awareness and influence purchase decisions.
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Supported affiliate marketing campaigns by compiling performance reports in Impact and conducting competitive audits; delivered insights that guided return-on-ad-spend strategies and optimized consumer PR campaigns around launches, product features, and media roundups.
November 2023 - May 2024
Strategic Communications
Associate
Narrative Strategies
Washington, DC
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Tracked media coverage of federal grassroots, university, and primary election campaigns for a social media company, providing insights that identified potential influencers and supported weekly earned media mentions across channels.
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Supported a travel and hospitality platform’s policy efforts by drafting community letters with state lodging and resort alliances, identifying thought leaders for town halls, and developing talking points to advance short-term rental initiatives.
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Led data management for a global aerospace company’s footprint factsheet project, collaborating with creative teams and supporting Spanish-language materials to strengthen outreach and visibility in Latin American markets.
August 2023 - November 2023
Public Relations Intern
Narrative Strategies
Washington, DC
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Monitored healthcare, energy, and financial services coverage using BGOV, Meltwater, and Digimind to track client and competitor mentions; provided daily insights that guided communication adjustments and positioned clients to anticipate market shifts.
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Drafted social content for clients’ Twitter and LinkedIn accounts to spotlight policy changes, congressional hearings, and private equity activity; strengthened client visibility with investors, partners, and key stakeholders.
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Wrote press releases, memos, letters to the editor, and op-eds for finance and technology clients, tailoring content to elevate perspectives and secure media attention on industry issues.
June 2022 - August 2022
Communications Intern
Bank Policy Institute
Washington, DC
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Assisted in launching an internal DE&I campaign, supporting strategy and monthly programming to strengthen employee engagement across teams.
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Improved website performance using Mailchimp and WordPress, reducing bounce rate by 10% and increasing monthly traffic by 15% through SEO enhancements.
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Supported weekly cross-team editorial planning, streamlining workflows to improve delivery timelines and provide evergreen content.
May 2021 -
August 2021
Community Manager
Academia Jurídica
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Developed content for blog and social media; weekly articles for the blog and daily posts for social media (LinkedIn and Instagram) to increase follower engagement by 70%; weekly press releases to promote the program
Madrid, Spain (Remote)
Education
2024 - 2026
Master of Public Relations and Corporate Communication
New York University
New York, NY
GPA: 3.83/4
Relevant Coursework: Strategic Communications, Law and Regulation, Business in PR, and Managing Media Relations.
2019 - 2023
Bachelor of Arts in Journalism and Mass Communication
Minor in Sociology
George Washington University
GPA: 3.5/4 | Honors: Dean's List 2022 - 2023; Cum Laude
Relevant Coursework: Investigative Journalism, Data Analysis, Video Production, and Broadcast Journalism.
Washington, DC
Skills & Proficiencies
Adobe Premiere Pro, Premiere Rush, InDesign, Photoshop and Illustrator
MS Word, PowerPoint, Teams and Excel
MailChimp, Muck Rack, Meltwater, Digimind and Bloomberg Government (BGov)
Canva, Hootsuite, Later.com and Rival IQ
Languages
Spanish (native)
English (proficient)